2.17.2011

A Rather Grand Flash Mob

Since the details of New York's Fashion Week are scheduled months ahead,
the axiously awaited surprises are usually reserved for which designer chooses
to emphasize which look, cut or design.


This year's surprise was a very non traditional presentation at a most
surprising location . . . . Moncler staged a flash mob in the middle
of Grand Central Station. There was an instant PR frenzy , which has rumbled
about the street for several days. The full video has finally appeared
and includes a staggering range of music from Miss Streisand to classical
and even rolls into a 42nd Street Broadway tap !


MONCLER GRENOBLE FW 11-12 AT GRAND CENTRAL from MONCLER OFFICIAL on Vimeo.


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Photos by Dan Nguyen

With thanks to Trendland

2 comments:

David Toms said...

Absolutely loved this! Brilliant. I also love Moncler, Last year's collection was wonderful and this is just as good

A Thousand Clapping Hands said...

So funny - I kept thinking they were on ice in that ski gear. A friend of mine conducted a flash 'Halleluja' chorus at Neiman-Marcus on the first floor at Christmas with 450 people singing. It was really moving. Hope all is well in your world, J.
Catherine